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Liv Jacobson

Founding Associate

Liv Jacobson is Jitty's resident real estate expert. She was formerly the Head of Sales at The Modern House, one of the UK’s most respected estate agencies, and has a deep understanding of the property market from every angle. Having personally handled the sale of hundreds of homes across London - from first-time buyer flats to complex, architectural one-offs -Liv knows what really happens behind the scenes, how agents think and what buyers often get wrong (or right).

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How to Make an Offer on a House (Without Losing Your Mind)

Struggling to decide how much to offer on a house? Learn how to price it right, avoid regret, and boost your chances of having your offer accepted.
Liv Jacobson
August 21, 2025

What to Ask at a House Viewing, According to a Former Agent

Ask smarter questions, avoid red flags, and impress agents at your next viewing with tips from a former estate agent.
Liv Jacobson
August 20, 2025

How to Buy a House at a UK Auction in 2025

Auctions are property buying on hard mode. This guide covers how to buy a house at auction, from reviewing the legal pack to bidding strategy.
Liv Jacobson
August 12, 2025

Fixer-Uppers Are for People with Time, Trades, or Trust Funds (i.e. Not You)

Thinking "should I buy a fixer upper?" This article explains why that old advice is often a trap, breaking down the real-world costs, time, and market risks.
Liv Jacobson
August 12, 2025

Are New Builds Worth It? (Unfortunately, Usually Not)

For many first-time buyers, it sounds like the safest way onto the ladder. But in the current UK market, are new builds worth it? That promise rarely holds up.
Liv Jacobson
August 12, 2025

Leasehold vs. Freehold: Why it’s not as obvious as you think

Everyone says freehold is better, but is that true? This article breaks down the real pros and cons of leasehold vs freehold in the UK.
Liv Jacobson
August 12, 2025

5 Things to Check When Buying A Flat

Before you make an offer, do your due diligence. Our checklist covers the crucial things to check when buying a house, from service charges to short leases.
Liv Jacobson
August 4, 2025

Read This Before You Start Your Property Search

Understand deposits, mortgages and why location isn't everything in this no-fluff guide to preparing to buy a house for the first time.
Liv Jacobson
July 23, 2025
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